Entrepreneurship Oklahoma State University

Graduate Course Descriptions

EEE 5113 Entrepreneurship & Venture Management

The core course in the program. Examines the nature of entrepreneurship and the entrepreneurial process first in a start-up context and then in a corporate context. In a start-up context, the course explores a variety of issues surrounding new venture creation, including the business plan, the economics of the business, determining resource needs and acquiring resources, marketing requirements, deal structure, technology issues, harvesting issues, and ethical issues, among others. In a corporate context, the course explores ways to facilitate and sustain entrepreneurship in larger, established organizations.
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EEE 5133 Dilemmas & Debates Entrepreneurship

This is a topical course taught exclusively by entrepreneurs. The course is coordinated by an Entrepreneur-in-Residence. Each week, one or more entrepreneurs are invited in to discuss the great controversies and debates that impact upon the practicing entrepreneur and on the field of entrepreneurship in general. Sample issues include the role of individuals versus teams in entrepreneurial efforts, how to deal with partners, managers versus entrepreneurs, dealing with failure, building and using networks, harvesting strategies, how much growth is enough (and ceilings one hits along the way), ethical challenges in entrepreneurship, and being an entrepreneur and having a personal life.
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EEE 5200 Special Topics: SupportingEmerging Enterprises in South Africa

A graduate level course that involves in depth exploration of specialty topics within the discipline of entrepreneurship. The course is offered periodically to address specific topics of interest to students that are not covered in the conventional entrepreneurship courses, and to examine some of the key emerging questions and issues in the field of entrepreneurship.
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EEE 5223 Entrepreneurial Marketing

Examines the role of marketing in start-up ventures and the role of entrepreneurial thinking in marketing efforts. Customer needs as the driving force in entrepreneurship is the theme of this course. The course explores novel approaches to defining markets and market segments, examines inexpensive ways to conduct relevant market research, and identifies ways to leverage marketing resources and rely on networks to accomplish marketing tasks. Students are encouraged to focus on identifying unique approaches to creating value through each of the elements of the marketing mix.
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EEE 5263 Corporate Entrepreneurship

An examination of the nature of entrepreneurship and the entrepreneurial process when applied in larger, established organizations (corporate, non-profit, and public sector). The reasons organizations tend to evolve in ways that destroys the entrepreneurial behavior of employees are explored together with the common obstacles to entrepreneurship within established companies. The different forms that entrepreneurship can take in a company are reviewed. A model is investigated for creating work environments that encourage employees to act on their innate entrepreneurial potential.
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EEE 5313 Emerging Enterprise Consulting

This course will give you an inside look at the consulting industry; the techniques and methods used to consult; and most importantly give you an opportunity to learn and practice consulting skills and business knowledge by offering you a full semester consulting engagement with a client company that has been accepted into Oklahoma State University’s Consulting to Emerging Enterprise Program.
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EEE 5610 Practicum: Entrepreneurship Field Experience in South Africa

A portfolio of opportunities for students to learn by doing. Students purse a range a projects that find them engaging with the entrepreneurial community. This experiential learning course can include consulting projects, entrepreneurship study abroad projects, participation in national business plan competitions, entrepreneurial internships, working in incubators, and many other unique engagements.
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EEE 5653 Venture Capital

Focuses on the financial issues and needs confronting start-up entrepreneurs and entrepreneurs attempting to grow their small businesses. The course has three major areas of focus: a) understanding the internal financial operations of a venture, such as the cost structure, contribution analysis, construction of financial statements, and the determination of the value of a venture; b) venture financing, including determination of how much money is needed, when to go to which source of financing, and new developments in entrepreneurial finance; c) making deals and buying into businesses. Sample issues here include deal structure, negotiation, resource leveraging, purchasing a business and franchising.
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EEE 5663 Imagination

A graduate level exploration of issues related to ideation and opportunity discovery. This course examines the fundamental nature of creativity and the creative process. Students are pushed to explore their own creative problem-solving style, and are immersed in a range of scenarios in which they must come up with creative solutions.
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Entrepreneurship Empowerment in South Africa --- 6 credits total for this program, two concurrent components:

EEE 4610a/5610a 3-credit classroom work

Consists of lecture sessions that address various aspects of an entrepreneurial venture and the consulting experience. These sessions and the entire course sequence is designed around the SEE (Supporting Emerging Enterprises) Model, which is a three-stage model intended to guide teams as they approach, analyze, and implement a set of value-creating deliverables for the client’s entrepreneurial enterprise.
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EEE 4610b/5610b 3-credit field work experience

Taken in tandem with the course above. It involves the actual field experience in the form of consulting interventions. Students will be organized into teams consisting of three members, and each team will be assigned to two clients. The teams will meet regularly with each client, and, employing the SEE Model, move through an evolving series of steps which culminate in an oral presentation to each client and a final consulting report to be submitted to the client and to OSU.
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EEE XXXX-Special Topics: Supporting Emerging Enterprises in South Africa

(3 credits, graduate or undergraduate)
This course introduces students to the South African context, township entrepreneurship, the basics of the consulting process, the SEE consulting model, and creative yet practical approaches to addressing managerial issues in emerging enterprises. Approaches to addressing client issues in the areas of marketing, sales, economics, accounting, the business model, operations, financing, information technology, logistics, supplier relationships, human resource management and related areas are covered. The course is offered on the University of the Western Cape campus.
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EEE XXXX-Practicum: Entrepreneurship Field Experience in South Africa

(3 credits, graduate or undergraduate)
This course provides interaction with township entrepreneurs over six weeks as part of structured consulting engagements. The consulting engagements start at the same time as meetings of the Supporting Emerging Enterprises course. Teams of three to four students are assigned to work on two projects each. Team members must develop a relationship with the entrepreneur, establish trust, learn as much as possible about the entrepreneur and his/her venture, determine priorities, select tasks that can be accomplished within the time of the consulting engagement, perform the necessary research and analysis on possible solutions to these tasks, and design detailed solutions and related action plans. There is heavy interaction and mentoring of the teams by the three faculty members involved in the program. A final consulting project report summarizes the teams' assessment of each venture and the set of at least four deliverables produced for the clients. Students must also maintain journals of their experiences.
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MKTG 5973 New Product Development

A course that explores problems in developing new products and new corporate ventures. Attention is devoted to designing innovation strategies, risk taking, technology planning, evaluation of new product proposals. Detailed attention is given to approaches for organizing the new product development process, and for structuring and managing the innovation team.
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